Category: <span>Marketing</span>

Simple Ways to Turn Your Customers into Your Best Salesperson

Like other eCommerce store owners, you spend money each month on pay-per-click and comparison shopping engine advertising, you write blog posts and improve your product descriptions for better SEO, and market your customers via email. Those are all “musts” in order for customers to find you, buy from you, and keep you top-of-mind. But what […]

Make it Big 2020: A Free Three-Day eCommerce Conference from BigCommerce

2020 has certainly been full of challenges. Many eCommerce stores have experienced record sales, while others had to reinvent themselves to keep the wheels of commerce moving. No matter what end of the spectrum your eCommerce business lies, there’s always room for improvement and opportunity for continued growth. If you’re looking for practical advice on […]

Now Available: Checkout on Instagram for BigCommerce Stores

If you run your eCommerce store on the BigCommerce platform, we’ve got some exciting news for you today. Just in time for the busy holiday season that starts in just a few weeks, BigCommerce has teamed up with Facebook to make Checkout on Instagram available to all merchants in the United States. Checkout on Instagram […]

Buy on Google is now Commission Free! Learn how you can Participate.

In April, Google announced that eCommerce store owners could list their products for free in Google Shopping. While this was something they planned on offering later in the year, COVID-19 made them accelerate their plans, much to the joy of store owners. Merchants with small budgets, or those who simply didn’t participate in Google Shopping, […]

eCommerce Sales to Grow Faster the Next Three Years Is Your Store Ready?

There are a few things 2020 is going to be remembered for – coronavirus, social distancing, curbside pickup, and for eCommerce store owners – growth. With nearly everyone in the United States under stay-at-home orders for much of the first half of the year, eCommerce sales boomed with many shoppers, believe it or not, making […]

Three Features Your Store’s Onsite Search Should Have to Make You Money

When it comes to driving sales via search, many store owners just think about organic and paid and don’t consider their own website’s search engine as a source of revenue. Yes, having a good onsite search allows customers to find what they’re looking for, but it’s also a powerful sales and marketing tool. Store owners […]

April 2020 eCommerce Sales Soar to Holiday-like Levels

With the majority of the country under stay-at-home orders due to COVID-19, online shopping has been a lifesaver for many looking to have items ranging from groceries to clothing delivered to their homes while bricks-and-mortar stores are closed. Many eCommerce store owners are experiencing order volume normally seen in the weeks leading up to Christmas.  […]

How COVID-19 Changed the Face of eCommerce

COVID-19 has changed the world in many ways. Grocery store aisles are no longer two-way streets. Pizza delivery is now “contactless.” Restaurants are either closed or coming up with creative ways to offer to-go or curbside pickup. While traditional bricks-and-mortar businesses are learning to adapt to the changing environment, so is eCommerce. With nearly 95% […]

Infographic: Your Store Wizards COVID-19 eCommerce Impact Survey Results

We recently asked our clients to participate in an anonymous survey to determine the impact COVID-19 is having on their eCommerce business. Some key findings on the survey include: The largest percentage of respondents, 27.59%, have seen an increase of 50% or more in their sales. Pay-Per-Click advertising and email marketing are top channels respondents […]

Need to Kickstart Your eMail Marketing? Introducing Klaviyo

So what is Klaviyo?  Klaviyo is an eMail marketing platform that allows you to leverage data from all of your channels to help you build relationships with your customers.  Klaviyo has over 100 pre-built integrations, custom properties and Javascript API’s that allow you to connect to the platform.