Blog

What Are Webhooks and Why Does My eCommerce Store Use Them?

If you run an eCommerce store on BigCommerce or Shopify, you’ve probably heard the term “webhooks” before. Maybe it popped up in a support doc, a conversation with your developer, or have seen them referenced in one of the many third-party apps you could be using. But what exactly are webhooks, and why should you […]

Google Chrome Price Tracking: Friend or Foe for eCommerce Stores?

As an eCommerce store owner, you’re keenly aware that pricing, customer loyalty, and visibility are key to success. But what if a tool designed to help shoppers could unintentionally lead them away from your store? The tool? Google Chrome’s Shopping Insights and price tracking feature—a double-edged sword that allows consumers to compare product prices across […]

Top 10 Reasons to Migrate Your eCommerce Store from Turbify to Shopify

If you’re an eCommerce store owner still running your business on Turbify (formerly Yahoo Small Business), you might be feeling the pain from a platform that’s struggling to keep up with its peers. While Turbify was once a very solid and reliable choice for small businesses, its limitations are becoming more apparent as more modern […]

What are Shopify Smart Collections? An In Depth Guide

If you’re managing a Shopify store, you may have heard the term “smart collections” used and wondered what they are. Designed to streamline product organization, smart collections are a powerful feature that can enhance your store’s efficiency and customer experience. In this blog post, we’ll dive into Shopify smart collections, explore some potential uses for […]

What Are Shopify Tags and What Are They Used For?

If you’re running an online store on Shopify, you’ve likely stumbled across the term “tags.” They’re one of those features that might seem minor at first but can transform how you manage your business. So, what are Shopify tags, and why should you care? Let’s break it down with insights straight from Shopify’s own playbook. […]

A Guide to Meta Titles, Meta Descriptions, and (Maybe?) Meta Keywords

If you’ve spent any time diving into SEO for your eCommerce store, you’ve probably come across terms like meta title, meta description, and maybe even the now-dusty relic of SEO, meta keywords. These little pieces of text may not seem like much, but they can pack a punch when it comes to driving traffic and […]

Top Reasons to Move from BigCommerce to Shopify

If you’re an eCommerce merchant considering a move from BigCommerce to Shopify, you’re not alone. As two of the most prominent platforms in the eCommerce space, BigCommerce and Shopify each have their strengths, and understanding the differences can help you determine if Shopify is the better fit for your business. Let’s explore how these platforms […]

Start the New Year Strong: A Guide to Reviewing Your 2024 Holiday Season

The holidays may have come and gone, but the lessons they leave behind are invaluable for shaping a stellar year ahead. If you’re still recovering from the seasonal rush, don’t put away your business brain just yet—now is the perfect time to review, reflect, and refine. Armed with your laptop and a little determination, you […]

Millennials Dominate Social Shopping: What This Means for Your eCommerce Strategy

Millennials have officially overtaken Gen Z in the social shopping game, according to new research from the Retail Technology Show (RTS). The findings reveal a surprising shift: Millennials are now the biggest spenders on TikTok, Instagram, and Facebook. If your eCommerce store isn’t already leveraging these platforms to reach this highly engaged audience, now is […]

Cleaning Up Your BigCommerce Store with Missing Data Finder After the Holidays

The holiday season often leaves eCommerce stores in a whirlwind of activity, with new products, sales, and a flurry of data management that can lead to oversights. Post-holiday, it’s crucial to ensure your BigCommerce store’s data is clean and accurate to maintain customer trust, optimize your search engine visibility, and streamline your operations. Here’s where […]