Category: <span>Marketing</span>

Free Isn’t Always Better When it Comes to Product Data Feeds

BigCommerce recently introduced an app called Ads and Listings on Google that allows merchants to sync their store’s products to Google Merchant Center.  Once synched they can then be used for free listings on Google. Google’s free listings appear in the Shopping tab within Google’s search results.  This allows merchants with little to no budget […]

Surprising 2021 Cyber Week eCommerce Numbers

Congratulations!  You made it through Black Friday and Cyber Monday with hopefully record sales for your eCommerce store.  There’s no doubt that this holiday season had its share of challenges – from supply chain shortages to shipping carrier delays but hang in there. On the supply chain side, if your holiday sales numbers seemed a […]

TikTok for Business Now Integrated into BigCommerce

If you’re a BigCommerce merchant and are looking to expand your advertising reach and get your message in front of more than 600 million monthly users worldwide, we’ve got some exciting news for you! BigCommerce has partnered with TikTok, the most downloaded app in 2020, to offer merchants their business-focused platform, “TikTok for Business” to […]

Get Your eCommerce Store Holiday Ready with these Tips

Welcome to the 4th quarter of 2021 and what a year it has been for eCommerce. Online sales are higher than ever, more and more people are shopping from their computers and smartphones than ever before due to the pandemic, and there’s no sign of slowing down. Let’s face it, COVID-19 changed the way most […]

2021 Holiday Season Survival Guide Part 3: Customer Service

As we inch closer and closer to the holidays, by this time you should have your inventory beefed up, your holiday sales planned out with a corresponding marketing calendar, and your warehouse primed to handle the increased demand that is just a few weeks away. But there’s one more thing we need to touch on […]

BigCommerce Acquires Feedonomics to Help Merchants Expand their Reach

If you’re a BigCommerce store owner, getting your products into shopping channels such as Google, Facebook, Microsoft Ads, Amazon, Walmart, eBay, Wish, Pinterest, and Snapchat is going to get a whole lot easier! Today, BigCommerce announced that they have acquired Feedonomics, a full-service data feed management platform that enables merchants to grow and succeed on […]

Having a Sale? Create Deal Pages to Get Extra Attention from Google!

Hooray for the holidays! Especially this year when online shopping is expected to blow estimates out of the water. The COVID-19 pandemic has created a new wave of people who just recently made their first online purchase. And we all know that online shopping is like a piece of candy, one bite and you keep […]

Register Now for BigCommerce Make it Big 2021 Free Virtual eCommerce Conference

BigCommerce merchants, mark your calendars! “Make it Big” is back for 2021 with more eCommerce legends and industry experts than ever before! This free virtual conference is being held September 14 – 15, 2021, and offers proven strategies, expert tips and tactics, and real-world success stories. Go from keeping up to standing out. Bigger names, […]

2021 Holiday Season Survival Guide Part 2: Site Search

Welcome to the second installment of our Holiday Survival Guide. Previously we discussed shipping challenges that eCommerce store owners may face this season due to unprecedented package demand coupled with the lingering impacts of COVID-19. Today we’re going to discuss an often-overlooked element of the shopping experience – site search. Believe it or not, many […]