Category: <span>Marketing</span>

  • September 26, 2024

A Jolly Holiday: eCommerce Sales Set to Grow 7% – 9% for 2024 Season

As the holiday season inches closer, eCommerce store owners are gearing up for one of the busiest times of the year. Deloitte’s annual holiday retail forecast has some predictions for what we can expect, and while growth is still on the horizon, it’s not going to be as fast-paced as last year. But don’t worry—there […]
  • September 17, 2024

The Importance of a Compelling ‘About Us’ Page for Your eCommerce Store

When running an eCommerce store, it’s easy to focus solely on look and feel of your site and the quality of your products. But one critical page often gets overlooked — the ‘About Us’ page. This page isn’t just a place to slap a company history or a few vague statements about values. Instead, it’s […]
  • June 24, 2024

Unique Coupon Codes and BigCommerce: A Marketing Game-Changer

When it comes to communicating and rewarding your customers, personalized marketing can be a game-changer. One effective way to achieve this is by using unique coupon codes. These codes not only provide customers with the perception of an exclusive reward but also helps you to track and analyze customer behavior more effectively. Today, will delve […]
  • April 11, 2024

A Practical Guide to Using the Various Price Fields in BigCommerce

Understanding how to leverage the various price fields in your BigCommerce store can be a game changer with how you set prices, implement strategic promotions, and ultimately boost your sales. This walk through of the various BigCommerce pricing fields and how to use them can help set your store up for eCommerce success. Default Price […]
  • February 16, 2024

Don’t Underestimate the Power of Your Store’s “About Us” Page

In the ever-changing world of eCommerce, where attention spans are short and choices are a-plenty, simply offering great products and competitive prices isn’t enough. Today’s customers crave connection, seeking brands that resonate with their values and tell a compelling story. This is where your “About Us” page transforms from a dusty website afterthought into a […]
  • January 16, 2024

Harnessing the Power of Product Data Feeds Using Feed Wizard

Product data feeds play a pivotal role in how products are discovered and compared across major search engines and shopping platforms. However, managing these feeds is often a complex and time-consuming task. This is where Feed Wizard from Your Store Wizards steps in – a fully managed service designed to take the burden off store […]
  • January 15, 2024

Why Micro-Stores Are The Next Big Thing in eCommerce

The eCommerce landscape is continually evolving, and as a store owner, staying ahead of the curve is crucial. In 2024, one of the smartest strategies for growth is launching a niche eCommerce store. This involves taking a subset of your current products to target a specific audience, or even launching a new line of products […]
  • December 22, 2023

Top 5 Reasons Why eCommerce Stores Must Leverage Google and CSE Product Feeds

In the highly competitive world of online retail, eCommerce store owners are continuously exploring new avenues to broaden their market presence and increase sales. We live in a time when consumer preferences and shopping habits are constantly shifting, making it crucial for businesses to adopt strategies that not only keep them relevant but also put […]
  • September 13, 2023

The Importance of Maintaining Adequate Inventory During the Holiday Season

The festive rush of the holiday season paints a familiar picture – excited shoppers, long gift lists, and frenzied online searches for the perfect gifts. For eCommerce stores, this period is both a blessing and a test. While the influx of customers and increased sales present a golden opportunity, keeping up with demand can be […]
  • August 2, 2023

Boosting Sales with Back in Stock Wizard: The Best BigCommerce Back-In-Stock App

Every eCommerce retailer knows that managing inventory is a vital aspect of their business. Yet, dealing with out-of-stock items can present significant challenges, impacting not only your sales but also customer loyalty and overall brand reputation. With that said, it’s essential to understand that not all out-of-stock scenarios can be entirely prevented. Instead, you should […]
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