Category: <span>Marketing</span>

  • April 13, 2023

Dealing with Negative Reviews: A Guide for Ecommerce Store Owners

As an eCommerce store owner, you’ve put in countless hours of hard work to build your online business. You’ve carefully curated your products, created a visually appealing website, and executed effective marketing strategies. However, despite your best efforts, negative reviews are inevitable. Whether it’s a dissatisfied customer, a product defect, or a shipping delay, negative […]
  • March 7, 2023

Introducing Gorgias the Helpdesk that Turns Customer Service into a Profit Center

If you’re an online merchant using Shopify, Magento 2, or BigCommerce, you know how important it is to provide excellent customer service. Keeping up with customer service tickets can be overwhelming, but it’s crucial for building customer loyalty and growing your business. That’s where Gorgias comes in. Gorgias is the #1 eCommerce helpdesk for Shopify, […]
  • December 21, 2022

Help Us Build an eCommerce Store Owners “Magic Toolbox”

As the sun begins to set on 2022, today we’re giving you a sneak peek at something our team has working on to help you run your business better in 2023. We’re continually asked by store owners to develop different tools to make repetitive, time-consuming, or cumbersome store tasks much more manageable.  One even said, […]
  • December 8, 2022

Register for a Complimentary Feed Audit from Feedonomics

When was the last time you gave your online marketing efforts a check-up? We take our cars in for preventative maintenance every 5,000 miles, and we visit the dentist twice a year, but some store owners don’t review their paid advertising campaigns until sales start to decrease. Whether it’s pay-per-click, social, or shopping, a regular […]
  • November 9, 2022

Setting Up Google Analytics 4 (GA4) in a New BigCommerce Store

These instructions are for connecting Google Analytics 4 (GA4) to stores (such as new ones) that have never had a previous version of Google Analytics connected.  If you are an existing store with Google Analytics already connected, please click here for instructions on how to set up GA4. GA 4 is the latest version of […]
  • November 9, 2022

Setting Up Google Analytics 4 (GA4) in an Existing BigCommerce Store

These instructions are for connecting Google Analytics 4 (GA4) to stores that are already connected to Google Analytics/Universal Analytics.  If you are a new store or one that has never connected to Google Analytics, please click here for instructions on how to set up GA4. GA 4 is the latest version of Google Analytics that […]
  • July 13, 2022

Instagram + BigCommerce = Sales!

With the holidays right around the corner, it’s time to start thinking about new ways to get your products in front of more shoppers.  You probably already have a Facebook, Twitter, and Instagram account for your business, but are you using those channels as an extension of your store? One of those social media platforms, […]
  • December 15, 2021

Free Isn’t Always Better When it Comes to Product Data Feeds

BigCommerce recently introduced an app called Ads and Listings on Google that allows merchants to sync their store’s products to Google Merchant Center.  Once synched they can then be used for free listings on Google. Google’s free listings appear in the Shopping tab within Google’s search results.  This allows merchants with little to no budget […]
  • December 9, 2021

Surprising 2021 Cyber Week eCommerce Numbers

Congratulations!  You made it through Black Friday and Cyber Monday with hopefully record sales for your eCommerce store.  There’s no doubt that this holiday season had its share of challenges – from supply chain shortages to shipping carrier delays but hang in there. On the supply chain side, if your holiday sales numbers seemed a […]
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