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Author: Scott Sanfilippo

How to Update Prices in Bulk on BigCommerce: A Comprehensive Guide

Managing an online store can be a challenging task, especially when it comes to updating product prices. For BigCommerce store owners, updating the regular price, sale price, cost price, and retail price of products can be a tedious chore, particularly if you’re doing it one by one in the store editor. Many store owners wish […]

Start the New Year Right: eCommerce Resolutions for Store Owners

Greetings and a warm welcome to 2024 from everyone at Your Store Wizards! With the New Year comes a fresh opportunity to set goals and create strategies for your eCommerce business to set yourself up for success in the new year. In this post, we’ll dive into what we consider are essential resolutions that every […]

Top 5 Reasons Why eCommerce Stores Must Leverage Google and CSE Product Feeds

In the highly competitive world of online retail, eCommerce store owners are continuously exploring new avenues to broaden their market presence and increase sales. We live in a time when consumer preferences and shopping habits are constantly shifting, making it crucial for businesses to adopt strategies that not only keep them relevant but also put […]

The Pros and Cons of Guest Checkout vs. Account Registration

In the rapidly expanding world of eCommerce, the overall customer experience is ultimately what is going to set you apart from your competition. One critical aspect of this experience is the checkout process. A significant number of consumers prefer checking out as guests rather than creating an account on an eCommerce website. This trend raises […]

Introducing the Next Generation of Magic Edit Our Powerful Google Chrome Extension

We’re excited to announce that the latest version of our Magic Edit extension for Google Chrome is now available.   Since the first version of this free tool was released in 2019, it’s gone through several updates from cosmetic to supporting additional platforms, and today’s release of Magic Edit 2.0 makes it better than ever. For […]

Shopify vs BigCommerce: Choosing the Right Platform for Online Success

Selecting the right platform for your online store is a crucial decision for your eCommerce business’s success. Two of the most prominent players in this arena are Shopify and BigCommerce. While both platforms offer robust features for building and managing online stores, they have distinct characteristics that set them apart. In this blog post, we’ll […]

The Pros and Cons of Setting a Minimum Order Amount for Your eCommerce Store

In the constantly changing eCommerce world, store owners are always on the hunt for strategies to maximize profits and enhance the customer experience. One such tactic is setting a minimum order amount—a policy that can significantly impact both the business’s bottom line and its relationship with customers. While it appears straightforward, implementing a minimum order […]

How to Update Products in BigCommerce Using Only the SKU

Running an online store on BigCommerce just got a whole lot easier, thanks to the latest updates to our Your Store Tools suite. These enhancements are designed to save time and streamline product management, making the process more efficient than ever. Here’s a deep dive into what these updates entail and how they can benefit […]

Navigating a New eCommerce Challenge: Google Chrome’s Shopping Insights

Google Chrome has always been more than just a browser. It’s a gateway to the web, a platform for innovation, and now, with the rollout of new Google Shopping Insights, it’s about to become an indispensable tool for savvy eCommerce shoppers and a new challenge for store owners. Google Shopping Insights: A Brief Overview The […]

Strategizing for Success: Black Friday & Cyber Monday Sales with Effective Shipping Promotions

As the holiday season approaches, eCommerce businesses are gearing up for the two most significant shopping days of the year: Black Friday and Cyber Monday. These hallmark days are not just significant cultural events; they’re pivotal for retailers. According to Adobe Analytics, consumers spent a record-breaking $9.12 billion online on Black Friday in 2020, and […]