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Author: Scott Sanfilippo

VIDEO: Don Cole Talks eCommerce Platforms Migrations

Changing eCommerce platforms is a hot topic in 2020.  Many store owners are debating whether moving or staying put is the right choice for their business. I recently wrote a post about some things to consider if you’ve been thinking about moving.  If you haven’t had the opportunity to read it, take a moment to […]

The Importance of Product Photography and How to Do It on a Tight Budget

Any eCommerce store owner knows just how important images are for online selling. Even you as a consumer would probably base a huge bulk of your decision-making on product photos. After all, online shoppers can’t see the products with their own eyes, much less inspect them in their hands. Not only are people naturally visual, […]

Your Store Wizards – February 2020 Update

February is the month of love and what’s not to love in the ever-changing world of eCommerce? It’s also the time of year where many store owners have completed an analysis of the holiday shopping season and are planning ahead for the next one. Here at Your Store Wizards, we’ve been getting more and more […]

Considering Changing eCommerce Platforms? Read this First.

The new year may have you thinking about making some changes with the way you operate your eCommerce business. The rush of the holidays provides a great insight into where you can look to improve. From researching a new order management system or hiring more customer service reps, to choosing a better shipping software solution […]

Your Store Wizards – January 2020 Update

Phew, what a holiday season! As quick as it rolled in, it rolled right out and for many eCommerce merchants, Holiday 2019 was a record-breaker. Most of the store owners I talked to during and after the season expressed above-average ticket sizes, a year-over-year increase in the number of orders, and a great sense of […]

Does the CCPA Apply to Your eCommerce Business?

By now you probably have heard of a new law that went into effect on January 1, 2020, in the state of California.  Designed to protect consumer rights in relation to how businesses collect, use, and share information from website visitors, the California Consumer Privacy Act (CCPA) may or may not impact your eCommerce business. […]

November / December 2019 Holiday Your Store Wizards Update

The classic Andy Williams song sums it up pretty well, it simply is the “most wonderful time of the year.” From the electric feeling we experience when the holiday decorations go up, to the rush we get when orders spike overnight and you instantly know the holidays have arrived. In this month’s update, I’m going […]

Adding a Dash of “WOW” to Holiday Order Packaging

The holiday orders are going to soon be rolling in and with them a slew of first-time customers either ordering gifts for someone, or treating themselves to an item they’ve been eyeing up and saving all year to purchase. These first-time buyers can quickly turn into lifetime customers if you wow them from the start […]

Important 2019 Holiday Dates for eCommerce Store Owners

Grab your day planner, whip out your phone, or clear your whiteboard… it’s time to write down some important dates on your calendar!  No, I’m not talking about the next meet-up, conference, or trade show, I’m talking about important dates for the remainder of the year that every eCommerce store owner should be aware of. […]

Your Store Wizards October 2019 Update

Well, it’s finally here!  The much anticipated fourth quarter, the time of the year most eCommerce store owners look forward to.  For me, it’s always an exciting time. From getting promotions and sales ready for the holiday shopping season to making sure inventory is on hand and employees are ready to tackle the influx of […]