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5 Ways to Improve Video Performance

Visual content is taking on increased importance as more businesses begin to recognize its potential to engage and connect with people. Video is arguably the most powerful form of visual media, and its use continues to skyrocket online. Hubspot’s recent report on the state of video marketing in 2018 found that 81% of businesses use […]

60 Stats & Trends That Will Define The Future of E-Commerce

We’ve recently stumbled upon an Infographic by Raj Vardhman that we feel may be of value to our readers.  It’s called 60 Stats & Trends That Will Define the Future of E-Commerce.  The article is located here and the Infographic is posted below.

How Do You Find the Value of Your Domain?

Isn’t it that a domain is considered real estate on the web? Yes, there are prime properties with prices that shoot up to more than a million dollars. And there are also not-so-valuable domain names that are worth less than five dollars. Some web hosting providers even offer free domains with their packages!

10 eCommerce Mistakes Newbies Often Make

More and more offline companies have taken their businesses to the eCommerce arena. The number of new online merchants also continue to grow as these entrepreneurs put out their own shopping sites. However, it’s not as easy as it looks. There are plenty of newbies who give up quite soon because they think they’ve lost […]

Google Makes 2018 Product Feed Specification Update

Every year, Google makes changes to the “product data specification” for Google Merchant Center. As most online merchants know, Google Merchant Center acts as the control center for your physical products in AdWords. Google’s intent is to always create a better shopping experience for it’s users.  Starting June 25th 2018, Google has made the following […]

How Important is Navigation for an eCommerce Store?

Whenever you visit an eCommerce store, it’s usually because just want to browse through or you’re probably looking for something specific. Either way, you will have to navigate your way across the categories, various product pages, multiple pieces of information, blog posts, and more. Unlike a simple business website or personal blog, navigation is a […]

How Rocket Fireworks Blasted Past Their Shopping Cart Troubles

It’s no secret that plenty of traditional brick and mortar businesses have long expanded their operations to the world of e-commerce. Online merchants have grown tremendously because of the emergence of the shopping cart technology, the huge development in online transactions, and more. However, along with these developments are the technical problems that sometimes can’t […]