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How Rocket Fireworks Blasted Past Their Shopping Cart Troubles

It’s no secret that plenty of traditional brick and mortar businesses have long expanded their operations to the world of e-commerce. Online merchants have grown tremendously because of the emergence of the shopping cart technology, the huge development in online transactions, and more. However, along with these developments are the technical problems that sometimes can’t […]

Magic Words that Sell: What Copy to Use in Your eCommerce Site

Never underestimate the persuasive power of words when it comes to marketing and sales. As a business owner, marketer, or operator of an eCommerce site, it’s essential for you to be familiar with the different words and phrases that can boost the effectiveness of your write-ups on your site. Whether these are blog posts, product […]

How to Boost Your Business with Goal Setting and KPIs

Imagine going hunting in the woods and shooting aimlessly without a target. Do you think your hunt would actually be successful? Or what if a pilot kept flying a plane with no specific destination? The pilot would most likely end up out of fuel. Well, obviously neither scenario would end up with good news. It’s […]

New to eCommerce? How to Drive Traffic to Your New Store

Being the “new kid on the block” can be daunting, especially with so many competitors out there today. Not all eCommerce businesses thrive. Actually, most end up closing shop when they don’t know what exactly to do and are not guided properly. But you’re in luck because now you can find out which strategies to […]

HTTPS: Once Again… It’s Important.

If you haven’t already upgraded your eCommerce store to https:, now is the time – but turning on SSL is not what’s important, making sure that the SSL is working properly is most important. In order for a website to be secure, all content must be able to be displayed via SSL.  We’ve seen a […]