Category: <span>Advice</span>

  • May 12, 2021

Use the BigCommerce Promotions Manager: Advanced Editor to Create Promos that Convert

eCommerce store owners know the best way to lure customers in is to give them a deal that is irresistible! Whether you’re offering free shipping over a certain dollar amount, a bonus gift with purchase, a percentage off with a coupon code, or some other deal, these all contribute to higher conversion rates. BigCommerce store […]
  • April 29, 2021

For Sale: Yahoo? Our Thoughts on the future of Yahoo! Store

You may have seen or read an April 28, 2021 report in the news speculating that Verizon may sell some of its media assets, one being Yahoo!. Verizon purchased Yahoo!, including Yahoo! Small Business which powers several thousand eCommerce stores, in 2017.  Since then, many in the eCommerce space wondered what the fate of the old, […]
  • April 17, 2021

Core Web Vitals: Important Information for eCommerce Store Owners

When it comes to creating an optimized experience for your shoppers, there are many things to consider. From visual elements such as site design and page layout to behind-the-scenes things such as speed and page weight. All of these, regardless of whether they are customer-facing or not, are key factors not only for conversion but […]
  • April 2, 2021

FAQs for Yahoo! Store Merchants Looking to Switch Platforms

As more and more Yahoo! Store merchants are looking to move their eCommerce store to a new platform, we’re getting quite a few questions – and that’s understandable. After all, moving to a new platform is something that should be planned out and carefully executed. Here are some of the top questions we have been […]
  • March 18, 2021

Search Magic: Affordable Search for BigCommerce & Shopify

When it comes to on-site search for your eCommerce store, some merchants opt to just stick with the search that comes standard with the platform. For small stores with just a few items, basic search functionality is probably sufficient. However, if you have more than a hundred items, you’re going to need a more robust […]
  • March 12, 2021

Clean Data is the Key to a Successful eCommerce Store Migration

The key to a successful store migration lies in the data. Many will think it has to do with design, but it doesn’t. You can have an amazing-looking eCommerce store, but if your data contains errors, lines of forgotten code, or incorrect/incomplete information, customers won’t be given an optimal shopping experience. There are three key […]
  • March 2, 2021

A Pandemic-Fueled Q4 2020 Resulted in a Record Breaking Year for eCommerce

The pandemic-fueled 4th quarter of 2020 was a boon for eCommerce merchants and one for the record books. It’s no secret that online sales were through the roof last year, but it’s safe to admit that nobody could guess by just how much. With retailers and eCommerce platforms starting to tip their hand, we’re getting […]
  • February 5, 2021

Simple Ways to Turn Your Customers into Your Best Salesperson

Like other eCommerce store owners, you spend money each month on pay-per-click and comparison shopping engine advertising, you write blog posts and improve your product descriptions for better SEO, and market your customers via email. Those are all “musts” in order for customers to find you, buy from you, and keep you top-of-mind. But what […]
  • January 29, 2021

Is It Time for a Redesign? Answer a Few Questions to Find Out!

Each new year is met with resolutions. Whether you’re resolving to lose a few pounds, eat healthier, spend more time with the family, or work on some long-term goal, it’s important to make a few resolutions for your business as well. One of them should be to take a look at how you can improve […]
  • January 22, 2021

2021 Is the Year to Take Your Bricks-and-Mortar Business Online

2020 was a challenging year for many businesses – both bricks-and-mortar and online. Many plans were quickly upended due to COVID-19 and the restrictions put on our daily lives. Those that relied heavily on in-store revenue scrambled to set up an online store, or tweak an existing one to meet the needs of their customers. […]
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