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How to Find Products Missing Images on Shopify

Just the other day, we announced that our popular Your Store Tools suite, trusted by hundreds of BigCommerce store owners for over two years, is now available for Shopify stores! One of the tools in this suite is our Missing Product Images Finder, a free resource designed to make sure every product and variant in your Shopify store has at least one image associated with it. Whether you’re an eCommerce veteran or just starting out, this tool is a must-have for maintaining a professional and sales-ready online store.

Product images are more than just eye candy—they’re a critical part of your store’s success. Here’s why:

  • First Impressions Count: Customers can’t touch or try your products online, so high-quality images are their first point of connection. A product without an image—or worse, a broken placeholder—screams “unprofessional!”
  • Boost Conversion Rates: Simply put, products with clear, appealing images sell better. Shoppers rely on visuals to make informed decisions, and a missing image can mean a missed sale.
  • Search Engine and Marketplace Syncing: Platforms like Google Shopping, Facebook Ads, and other comparison shopping engines require product images for listings. Missing images can lead to rejected feeds, or lower visibility, costing you traffic and revenue.

Missing product images are a silent sales killer. That’s where our Missing Product Images Finder steps in to save the day.

Say “Goodbye” to Missing Product Images on Your Shopify Store!

The Missing Product Images Finder is an easy-to-use tool that scans your Shopify store to identify any products (or their variants) without images. It’s part of our Your Store Tools suite and is completely free to use.  With just a few clicks, you’ll get a report flagging any items that need images, so you can act fast and keep your store in top shape.
Using the Missing Product Images Finder is as easy as 1-2-3:

  1. Install the App: Head to the Shopify App Store and install the Your Store Tools app.
  2. Launch the Tool: Once installed, open the Your Store Tools dashboard and select the Missing Product Images Finder tile.
  3. Run the Scan: Follow the instructions to choose whether you want to check parent products, variants, or both. Customize your search by collections, product types, vendors, or other filters. Hit “Submit,” and let the tool work its magic.

For step-by-step instructions, check out our help documentation here.

Once the scan is complete, you’ll receive a report listing any items missing images. From there, you can quickly upload visuals and keep your store looking its best.

Product Missing Images Finder Instructional Video

The Missing Product Images Finder is just one of the many free and premium tools now available to Shopify store owners through Your Store Tools. Be sure to visit our website to see all the tools available to help save you time and effort managing your online store!

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