The holiday season is a hectic time for any eCommerce business, and managing price changes across your store can add unnecessary stress. Luckily, our Price Updater tool for BigCommerce makes it easy to update prices in bulk, so you can keep up with sales and holiday promotions without the hassle. The Price Updater tool is just one of many tools available in our Your Store Tools suite which is designed with one goal in mind – to make managing your store easier, and here’s how it can help you save time this holiday season.
Save Time and Cut Out Repetitive Tasks
One of the most time-consuming aspects of holiday pricing is manually updating sale prices across numerous products. Whether you’re running sitewide promotions, marking down specific items, or holding flash sales, the Price Updater tool can streamline these tasks. The tool allows you to bulk-update sale prices using a CSV file, requiring only three essential pieces of information: SKU, retail price, and sale price. This means that instead of spending hours adjusting prices one by one, you can upload your CSV and have your prices updated in minutes.
How the Price Updater Tool Works
Using the Price Updater tool is straightforward. You simply create a CSV file with the SKU, the regular retail price, and the sale price for each product. Once your file is ready, upload it into the tool, and it will handle the rest. Here’s what makes it especially convenient for holiday preparations:
- CSV Simplicity: Just three columns—SKU, retail price, and sale price—make the file format manageable, even if you’re not particularly tech-savvy.
- Bulk Pricing Control: Adjust prices for hundreds or even thousands of products at once, so you’re ready to handle holiday promotions of any scale.
- Real-Time Changes: Instantly reflect sale prices on your storefront, perfect for those last-minute holiday promotions or quick adjustments based on sales trends.
This simplicity allows you to maintain accuracy across your pricing without the risk of oversight that often comes with manual updates.
Advanced Scheduling for Premium Subscribers
As a Premium Your Store Tools subscriber, you get an additional advantage with the scheduling feature. This tool allows you to schedule price changes in advance, giving you control over when sales start and end. Planning a Black Friday sale? Or perhaps a Cyber Monday promotion? With scheduled pricing updates, you can prep your sales days (or even weeks) in advance and know that prices will automatically update when the time comes.
This feature is particularly valuable for:
- Managing multiple sales: With holiday sales spread across several days, you can set different prices for different sale events without having to manually update them each time.
- Overnight changes: Schedule price updates for early morning promotions without the need to log in at odd hours.
- Post-holiday adjustments: After the holiday rush, you can easily revert prices back to normal with a scheduled update.
This functionality can save hours during the peak shopping season and reduce the risk of missing key sales windows.
Whether you’re running a single-day flash sale or a month-long holiday promotion, the Price Updater tool gives you the flexibility to adapt. As you gather sales data and customer feedback throughout the season, you can easily adjust prices as needed to align with buying trends. The tool’s user-friendly interface makes it simple to make adjustments on the fly, giving you the agility to respond to holiday shopping trends in real-time.
So go ahead—set those sale prices, schedule your promotions, and enjoy a little extra time for yourself this holiday season!
Scott Sanfilippo began his eCommerce journey in 1994 by co-founding one of the Internet’s first online retailers, TheFerretStore.com, which was acquired by PetCo in 2006. In 2001, he co-founded the eCommerce design and marketing firm Solid Cactus, which was acquired by web.com in 2009. Today, Scott is the General Manager of Your Store Wizards and lives in Delray Beach, FL. Scott can be contacted at scott@yourstorewizards.com.