Hundreds of BigCommerce store owners already know the secret: the order your products appear on category pages can make or break a sale. That’s why we built Magic Sorter – and today, we’re thrilled to announce Magic Sorter 2.0, our biggest update yet.
Why Product Order Matters
Think about the last time you walked into a retail store. The newest arrivals were front and center. Seasonal items caught your eye immediately. The products the store wanted you to see were exactly where you’d notice them.
Your online store should work the same way. But BigCommerce’s default sorting options only get you so far. What if you want to feature a specific brand at the top of a category? Highlight your newest arrivals? Push seasonal products front and center for the holidays?
That’s where Magic Sorter comes in.
What Is Magic Sorter?
Magic Sorter gives you complete control over how products appear in your BigCommerce categories. Using a simple drag-and-drop interface, you can arrange products in exactly the order you want and Magic Sorter keeps them that way automatically.
Hundreds of BigCommerce merchants use Magic Sorter every day to supercharge their product merchandising. They’re promoting new arrivals, featuring specific brands, highlighting seasonal collections, and putting their best-sellers exactly where customers will see them first.
What’s New in Magic Sorter 2.0
We’ve completely rebuilt Magic Sorter from the ground up, and here are just some of the improvements and new features:
Smart Out-of-Stock Handling
This is the feature our customers have been asking for and we think you’ll love it.
When a product goes out of stock, Magic Sorter can now automatically move it to the bottom of your category, keeping your available, ready-to-ship products front and center where customers can actually buy them.
But here’s where the magic really happens: when that product comes back in stock, it automatically returns to its original position in your custom sort order. No manual re-sorting required. No spreadsheets to track where things belong. Magic Sorter remembers for you.
For merchants with fluctuating inventory, this feature alone will save hours of tedious manual work every week.
Faster Performance, Better Reliability
Speed matters when you’re managing thousands of products across dozens of categories. That’s why we rebuilt Magic Sorter’s infrastructure from the ground up.
The dashboard loads faster than ever so you can get in, make your changes, and get back to running your business. Our improved job processing means your sorting runs complete smoothly and reliably, even for stores with massive catalogs. Whether you have 50 products or 50,000, Magic Sorter feels fast and responsive.
A Fresh New Dashboard
We’ve given the admin experience a complete makeover. The new dashboard is cleaner, more intuitive, and puts everything you need right where you’re used to finding it. It’s the same powerful Magic Sorter you know, but easier and faster to use.
How Store Owners Use Magic Sorter
Here are just a few ways our customers are using Magic Sorter in their BigCommerce store:
- New product launches: Push your latest arrivals to the top of relevant categories so they get the attention they deserve
- Brand features: Running a promotion with a specific brand? Move their products to prime positions with a few clicks
- Seasonal merchandising: Put holiday items, summer essentials, or back-to-school products front and center when the timing is right
- Clearance and sale items: Either feature sale items prominently to move inventory, or push them down to prioritize full-price products
- Best-seller positioning: Keep your proven winners visible where they’ll continue to convert
Coming Soon: Magic Sorter for Shopify
We’re excited to announce that Magic Sorter is expanding beyond BigCommerce. We’re putting the finishing touches on Magic Sorter for Shopify, and it will be available in the Shopify App Store very soon.
Shopify merchants will get the same powerful drag-and-drop sorting, automated scheduling, and smart out-of-stock handling that BigCommerce users have come to rely on. If you’re running a Shopify store , or know someone who is, stay tuned for the announcement.
Ready to Try the New Magic Sorter?
If you’re already a Magic Sorter customer, log in to your dashboard and see what’s new.
If you haven’t tried Magic Sorter yet, there’s never been a better time to take control of your product merchandising. Visit the BigCommerce app store to install and take it for a free 3-day test drive! Your category pages are prime real estate make sure you’re using them strategically.
Questions about Magic Sorter 2.0? Reach out to our support team at support@yourstorewizards.com – we’re always happy to help.
Scott Sanfilippo began his eCommerce journey in 1994 by co-founding one of the Internet’s first online retailers, TheFerretStore.com, which was acquired by PetCo in 2006. In 2001, he co-founded the eCommerce design and marketing firm Solid Cactus, which was acquired by web.com in 2009. Today, Scott is the General Manager of Your Store Wizards and lives in Delray Beach, FL. Scott can be contacted at scott@yourstorewizards.com.