There are a few things 2020 is going to be remembered for – coronavirus, social distancing, curbside pickup, and for eCommerce store owners – growth.
With nearly everyone in the United States under stay-at-home orders for much of the first half of the year, eCommerce sales boomed with many shoppers, believe it or not, making their very first online purchase.
The ease of online shopping and the closure of many bricks-and-mortar stores fueled growth in almost every vertical. While many eCommerce store owners continue to embrace the lift in sales, some wonder how long the boost will last.
Continue reading “eCommerce Sales to Grow Faster the Next Three Years Is Your Store Ready?”
COVID-19 has changed the world in many ways. Grocery store aisles are no longer two-way streets. Pizza delivery is now “contactless.” Restaurants are either closed or coming up with creative ways to offer to-go or curbside pickup.
While traditional bricks-and-mortar businesses are learning to adapt to the changing environment, so is eCommerce. With nearly 95% of the American population under stay-at-home orders, some eCommerce store owners are experiencing sales levels they have never seen before. Unfortunately, some are not so lucky.
Continue reading “How COVID-19 Changed the Face of eCommerce”
When it comes to browsing the web, whether it be on mobile or desktop, speed is paramount. Nobody wants to wait for pages to load, especially those using mobile devices, which is why responsive and adaptive design for websites has become the standard.
The “need for speed” forced developers and designers to build sites that load quickly, employ a minimal amount of code, and ditch many of the bells and whistles that looked pretty on a site years ago, but are just useless add-ons today.
Continue reading “The Need for Speed Requires a Need for Launch Customers!”
The fact that a lot of online shoppers use their mobile devices to browse and purchase is not new. You’re well aware of this, which is why it’s essential for you to design a mobile-ready site that would still provide a good user experience and encourage visitors to buy from your e-store.
In e-commerce, design is a huge part of your content. It matters a lot, especially the photos or images of the products that you use. Research says that the conversion rate on mobile is much lower not only because of the design, but how people actually use mobile devices. Hence, you must pay attention to that and do something about it.
Continue reading “Mobile First: The Design Strategy That Boosts Conversion”