How to Sell on Google for Free: A Guide for eCommerce Merchants

It’s now free for merchants to sell products on Google.  Yes, you read that right.  But before you get all excited thinking you can save a ton on advertising costs read on.

Allowing merchants to list their products for free in Google Shopping was something the search giant planned to roll out at a later date.  However, they cited the current COVID-19 situation as the impetus to accelerate their plan in an attempt to help business owners – specifically those who don’t have the ad budgets to list their products.

Continue reading “How to Sell on Google for Free: A Guide for eCommerce Merchants”

Free Download: Top Questions for Sales Tax Collection on BigCommerce from TaxJar

When it comes to collecting sales tax on online purchases, we can collectively agree that the task seems daunting. Between adding new locales, updating rates, collecting, reporting, and submitting payment, the whole process can cause many a sleepless night!

At the end of the day, it’s not a matter of whether or not you have to collect sales tax, it comes down to when. With that in mind, it’s important to know that when the time comes, there’s a solution that makes the whole process simple and easy.

Continue reading “Free Download: Top Questions for Sales Tax Collection on BigCommerce from TaxJar”

Tips for eCommerce Stores Impacted Positively or Negatively by COVID-19

While the COVID-19 crisis consumes much of our attention on a daily basis, it’s important as a small business owner to remain focused, no matter how hard it may be.  Now is not the time to turn your attention away from what matters most – your eCommerce store.

Right now there are two types of stores: a) one who’s sales are up, and b) one who’s sales are down.  Today we’re going to talk about things you should be doing based on which group your store falls into.

Continue reading “Tips for eCommerce Stores Impacted Positively or Negatively by COVID-19”

COVID-19 Resources for Small Businesses

If your small business has been negatively impacted by the worldwide COVID-19 crisis, there is help available from the federal government.  Below is information on some of the various programs your company may be eligible for.

In order to be eligible for COVID-19 financial assistance under these programs, businesses must have less than 500 employees, have been in operation as of February 15, 2020, pay salaries for employees, and pay payroll tax and/or independent contractors.

Continue reading “COVID-19 Resources for Small Businesses”

How to Determine if Free or Reduced Cost Shipping can Boost Your Online Sales

Let’s be frank, competition is tougher than ever and with the state of the current economy, it’s only going to get tougher.  Many online stores and brick-and-mortar retailers are offering additional incentives to get people to spend money.

One incentive that has always been a staple of eCommerce is free or reduced-cost shipping.  Consumers tend to believe that online retailers who charge for shipping are doing so at a profit when many times, in reality, it’s a loss.

Continue reading “How to Determine if Free or Reduced Cost Shipping can Boost Your Online Sales”

A Guide to Working Remotely

As the COVID-19 crisis continues to develop and evolve with each passing day, there may be a point where you and some of your employees may have to work remotely. While not all functions of an eCommerce business can be run from a home or remote office, some can such as marketing, finance, customer support, and more.

Yesterday, I shared information on how to prepare a contingency plan for your business. In it, I addressed how businesses should be ready to have employees work from home or an alternate location if necessary. Today, I’m sharing tips on how to efficiently work remotely.

Continue reading “A Guide to Working Remotely”

Does Your Business Have a Contingency Plan?

In today’s changing environment and the uncertainty that surrounds us in regards to COVID-19, it’s important not only to keep you and your family safe but your business as well.

As eCommerce entrepreneurs, we work hard day in and day out to grow our business, take care of our customers, and meet the needs and expectations of our employees.

Continue reading “Does Your Business Have a Contingency Plan?”

eCommerce Replatforming: Best Practices, Tips & Tricks

There are several key technology “ingredients” used in any retail business:

  • The customer management system that stores information about shoppers and their behavior,
  • The inventory management system that keeps track of product stock and locations,
  • The fulfillment system that gets the products shipped out to customers, and
  • The ecommerce storefront that holds it all together and makes the shopping experience presentable to customers.

Continue reading “eCommerce Replatforming: Best Practices, Tips & Tricks”

FREE DOWNLOAD: A Step-By-Step Guide to eCommerce Platform Migration

Over the past few weeks, we’ve been sharing valuable information with our readers about platform migrations.  Why? Because one of the most frequently asked questions from our clients surround whether or not it’s time for them to move their eCommerce store from one platform to another.

While migrating to a new platform may seem like an easy process, it’s not.  Nor should it be something that is decided upon without thoroughly researching your options as well as the pros and cons that go along with a move.

Continue reading “FREE DOWNLOAD: A Step-By-Step Guide to eCommerce Platform Migration”

VIDEO: Don Cole Talks eCommerce Platforms Migrations

Changing eCommerce platforms is a hot topic in 2020.  Many store owners are debating whether moving or staying put is the right choice for their business.

I recently wrote a post about some things to consider if you’ve been thinking about moving.  If you haven’t had the opportunity to read it, take a moment to now by clicking here.

Continue reading “VIDEO: Don Cole Talks eCommerce Platforms Migrations”