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Author: Scott Sanfilippo

Understanding the Differences Between the v2 and v3 BigCommerce Product Experience

In 2019, BigCommerce announced a major update to the product experience based on user feedback and the introduction of new features to help store owners grow their business on other channels.  This update is what is referred to as the v3 Product Experience and it has several differences from v2 which I’ll outline in just […]

How to Link Your GoDaddy Domain to BigCommerce

If you’re running an online store with BigCommerce, you’ll want to make it easy for customers to find you. One way to do that is by connecting your custom domain to your store. If you’ve registered your domain with GoDaddy, you’ll need to update the DNS settings to connect your domain to your BigCommerce store. […]

Your Store Wizards Named Finalist in 2022 BigCommerce Partner Awards

Ladera Ranch, CA – February 17, 2023 – Your Store Wizards, a leading eCommerce store developer, was named a Finalist for the “Excellence in Delivery” award in the Agency category for this year’s BigCommerce Partner Awards.  The awards recognize top-performing agency and technology partners for their extraordinary and innovative work for BigCommerce merchants. The partner […]

Variants -vs- Modifiers in BigCommerce

Variants and modifiers are two important concepts in the BigCommerce e-commerce platform that allows store owners to offer their customers multiple variations of products. While both variants and modifiers serve a similar purpose, there are important differences between the two that are important to understand. Variants are variations of a product that are set by […]

Should I Redirect or Keep Discontinued Items in my eCommerce Store

The constant change in styles and technology, as well as the arrival and departure of manufacturers, is a daily occurrence in the world of eCommerce. This ongoing cycle can pose a question for store owners about what to do with discontinued products – leave their pages active or delete them. Ultimately, the choice is yours, […]

Is Big Cartel a Part of BigCommerce?

If you’re searching for information on eCommerce platforms to migrate your existing online store to, or looking for a platform to start your own eCommerce business, chances are you heard of both Big Cartel and BigCommerce. Despite the word “big” in their name, Big Cartel and BigCommerce are vastly different platforms.  Hopefully, after reading this […]

Custom Field Populator Update: New Feature Release (January 5, 2022)

The latest release to Custom Field Populator is now live and adds additional functionality. This update includes performance updates as well as the following enhancements: Export Custom Fields Store owners can now export custom fields from their BigCommerce store by click the “Export Custom Fields” button on the dashboard: To begin the export, select the product […]

Help Us Build an eCommerce Store Owners “Magic Toolbox”

As the sun begins to set on 2022, today we’re giving you a sneak peek at something our team has working on to help you run your business better in 2023. We’re continually asked by store owners to develop different tools to make repetitive, time-consuming, or cumbersome store tasks much more manageable.  One even said, […]

Register for a Complimentary Feed Audit from Feedonomics

When was the last time you gave your online marketing efforts a check-up? We take our cars in for preventative maintenance every 5,000 miles, and we visit the dentist twice a year, but some store owners don’t review their paid advertising campaigns until sales start to decrease. Whether it’s pay-per-click, social, or shopping, a regular […]

Setting Up Google Analytics 4 (GA4) in a New BigCommerce Store

These instructions are for connecting Google Analytics 4 (GA4) to stores (such as new ones) that have never had a previous version of Google Analytics connected.  If you are an existing store with Google Analytics already connected, please click here for instructions on how to set up GA4. GA 4 is the latest version of […]